Mugler Alien Hypersense Launch Dinner
Mugler celebrated the launch of its new Alien Hypersense fragrance with an exclusive event in New York City. The evening featured a glamorous dinner and launch party, attended by fashion insiders and industry elites. Supermodel Anok Yai, the face of the fragrance, stunned in a head-to-toe Mugler look, embodying the brand's bold and futuristic style. The event marked a significant moment for both Mugler and Yai, highlighting the seamless fusion of high fashion and luxury fragrance.
Client
Mugler
Agency
Industria Creative
Year
2024
Location
New York, NY
Event Type
Launch Event & Dinner
Role
Producer
Responsibilities
Venue Scouting and Management
Vendor Sourcing and Management
A/V Design and Logistics
Catering Management
Event Staff Management and Training
Photos by: The Southern Influence